
FIH Hockey Men's Nations Cup
CONTENT CREATION / SOCIAL MEDIA STRATEGIST / BROADCAST EVENT HIGHLIGHTS / JOURNALISM
The 2022 Men's FIH Hockey Nations Cup was the first edition of the Men's FIH Hockey Nations Cup, the annual qualification tournament for the Men's FIH Pro League organised by the International Hockey Federation. With a passion for sports and an unwavering commitment to excellence, we are proud to share the success story of our collaboration with the International Hockey Federation (FIH) Hockey, North West University (NWU Sports) and the South African Hockey Association during the FIH Men's Hockey Nations Cup in 2022.
As the trusted content creator chosen to work alongside the experienced FIH team for this prestigious event, we took on the responsibility of capturing the excitement and showcasing the immense talent of the athletes. Our comprehensive approach encompassed every aspect of content production, from filming and photographing to editing, posting, copywriting and journalism. Through our efforts, we created a mesmerising collection of professional reels, videos, stories and articles that left an indelible mark on the hearts and minds of the audience.
To ensure maximum reach and engagement, we strategically distributed the content across various platforms such as Instagram, TikTok, Facebook, YouTube and Twitter. By leveraging the unique strengths of each platform, we tailored the content to resonate with diverse audiences, maximising client exposure. With an average of 230k to 60k impressions per video, we not only caught the attention of a vast audience but also boosted online and stadium ticket sales with a sold out stadium for the finals like never seen before in the history of an International Hockey tournament hosted in South Africa.
Through our captivating visuals, compelling storytelling, and seamless integration of player interviews, we transported viewers into the heart of the Men's Hockey Nations Cup, igniting their passion for the sport and building a genuine connection with our clients' brands. At Ascension Agency, we don't just create content; we create unforgettable experiences. Our dedication to excellence, meticulous attention to detail, and unparalleled expertise in sports marketing allow us to elevate your brand to new heights. Together, let's ascend to success and unleash the power of captivating sports content. The following section showcases some of the event content.




